Goa University

Brandswitching behaviour with reference to consumer non-durables

Prabhudesai, S.G.

Brandswitching behaviour with reference to consumer non-durables S.G. Prabhudesai - Goa Goa University 1996 - 119 M.phil-dissertation / Commerce / guide-Reddy, P.N. /1996 29x21


M.Phil-dissertaion-Commerce-Prabhudesai, S.G.

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