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Marketing management: Indian cases (Record no. 126586)

MARC details
000 -LEADER
fixed length control field	00406 a2200133 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9789332587106(pb)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 GOE-BHA
245 ## - TITLE STATEMENT
Title	Marketing management: Indian cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Noida:
Name of publisher, distributor, etc	Pearson India Education Services,
Date of publication, distribution, etc	2018.
300 ## - PHYSICAL DESCRIPTION
Extent	xvii, 23.6p., E.7 p.
Dimensions	24 cm.
500 ## - GENERAL NOTE
General note	Includes references.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Goenka, Varun
Relator term	Edt.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Bhattacharjee, Pradeep Kumar
Relator term	Edt.
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168286
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168332
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168333
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168334
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168335
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168336
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168337
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168338
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168339
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168340
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168341
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168342
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168343
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168344
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168345
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168346
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168347
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168348
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168349
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168350
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168351
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168352
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168353
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168354
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168355
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168356
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting	658_800000000000000_GOEBHA
Koha itemnumber	168357

Holdings
Source of classification or shelving scheme	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Date last borrowed	Checked out
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018		658.8 GOE-BHA	171569	02/15/2018	02/15/2018	Books
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171571	05/13/2019	02/15/2018	Books	03/05/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171573	12/04/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171575	07/12/2018	02/15/2018	Books	03/05/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 GOE-BHA	171577	10/20/2022	02/15/2018	Books	01/31/2022
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171579	04/18/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171581	04/02/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 GOE-BHA	171583	05/05/2022	02/15/2018	Books	05/05/2022	05/05/2023
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171585	07/11/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171587	07/12/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171589	04/11/2019	02/15/2018	Books	04/11/2019	04/10/2020
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171591	07/09/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171593	04/24/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171595	09/13/2023	02/15/2018	Books	02/16/2022
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171597	08/08/2018	02/15/2018	Books	02/23/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	2	658.8 GOE-BHA	171599	09/26/2019	02/15/2018	Books	04/10/2019
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171601	05/30/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171603	07/11/2018	02/15/2018	Books	02/23/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171605	06/27/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171607	04/18/2018	02/15/2018	Books	02/23/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171609	06/12/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171611	07/17/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171613	04/18/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171615	07/02/2018	02/15/2018	Books	02/21/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171617	04/10/2019	02/15/2018	Books	04/10/2019	04/09/2020
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018	1	658.8 GOE-BHA	171619	04/21/2018	02/15/2018	Books	02/22/2018
Dewey Decimal Classification	Goa University Library	Goa University Library	MBA Book Bank	02/15/2018		658.8 GOE-BHA	171621	02/15/2018	02/15/2018	Books

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