Advertising, sales and promotion management (Record no. 85340)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00373nam#a2200157ua#4500 |
| 001 - CONTROL NUMBER | |
| control field | GOACATREC85415 |
| 900 00 - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA] | |
| Personal name | 20040705 |
| 901 00 - LOCAL DATA ELEMENT A, LDA (RLIN) | |
| a | ENG |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8178660881 |
| 245 00 - TITLE STATEMENT | |
| Title | Advertising, sales and promotion management |
| 100 00 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chunawalla, S |
| 902 00 - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | 659.1 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 903 00 - LOCAL DATA ELEMENT C, LDC (RLIN) | |
| a | 101615 |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Mumbai |
| Name of publisher, distributor, etc | Himalaya Publishing House |
| Date of publication, distribution, etc | 2001 |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Koha normalized classification for sorting | 659_100000000000000_CHUADV |
| Koha itemnumber | 93968 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Goa University Library | Goa University Library | General Stacks 2 | 08/01/2004 | 2 | 2 | 659.1 CHU/Adv | 101615 | 02/11/2015 | 01/21/2015 | 02/20/2012 | Books |