Foundations of Advertising: theory and practice
Publication details: Mumbai: Himalaya Publishing House, 2015.Edition: 8th rev. edDescription: 612 p. 28 cmISBN:- 9789352029846 (hb)
- 659.1 CHU-SET
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659.1 CHU-SET Foundations of Advertising: theory and practice | 659.1 CHU-SET Foundations of Advertising: theory and practice | 659.1 CHU-SET Foundations of Advertising: theory and practice | 659.1 CHU-SET Foundations of Advertising: theory and practice | 659.1 CHU-SET Foundations of Advertising: theory and practice | 659.1 DIX/Adv Advertising and Media Research | 659.1 MEH/Adv Advertising, marketing and sales management |
Includes index.
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