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Non Verbal Communication in Advertising
Material type:
TextPublication details: Massachusetts Lexington Books 1988ISBN: - 0669141720
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Goa University Library General Stacks 2 | 659.1 HEC-STE (Browse shelf(Opens below)) | Available | 071336 |
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| 659.1 HAC/Adv Advertising and promotion : | 659.1 HAT/Vig Vigyan Kala | 659.1 HAT/Vig Vigyan Kala | 659.1 HEC-STE Non Verbal Communication in Advertising | 659.1 JHA/Cod The Codes of Advertising : Fetishism and the Political Economy of Meaning in the Consumer Society | 659.1 JON/Adv The advertising business : Operations creativity media planning integrated communications | 659.1 JON/How How Advertising Works : The Role of Research |
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