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Introduction to Advertising & Promotion : An Integrated Marketing Communication Perspective

By: Contributor(s): Material type: TextTextSeries: The Irwin Series in MarketingPublication details: Chicago Irwin 1995Edition: 3rd EdISBN:
  • 0256136963
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Item type Current library Call number Status Date due Barcode
Books Books Goa University Library General Stacks 2 651.1 BEL-BEL (Browse shelf(Opens below)) Checked out 10/18/2025 078199

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