Strategic marketing management : A means-end approach
Material type: TextSeries: The McGraw Hill executive MBA seriesPublication details: New Delhi Tata McGraw Hilll 2002ISBN:- 0070486883
Item type | Current library | Call number | Status | Date due | Barcode | |
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Books | Goa University Library General Stacks 2 | 658.8 PAR/Str (Browse shelf(Opens below)) | Available | 97962 ASC |
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658.8 PAN/Mar Marketing in the New Era | 658.8 PAR/Mar Marketing Key to Business Success today | 658.8 PAR/Str Strategic marketing management : A means-end approach | 658.8 PAR/Str Strategic marketing management : A means-end approach | 658.8 PAU/Get Getting Business to Come to You | 658.8 PAY/Ess The essence of services marketing | 658.8 PER-MCC Essentials of marketing : A global-managerial approach |
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