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Marketing Strategy: A Decision-Focused Approach Orville C. Walker
Material type:
TextSeries: McGraw Hill/Irwin Series In MarketingPublication details: Tata Mcgrawhill New Delhi 2006Edition: 5th EdDescription: xx, 346 25cmISBN: - 0072961902
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Goa University Library General Stacks 2 | 658.8 WAL/Mar (Browse shelf(Opens below)) | Available | 115943 |
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| 658.8 WAL/Mar Marketing strategy : Planning and implementation | 658.8 WAL/Mar Marketing strategy : Planning and implementation | 658.8 WAL/Mar Marketing strategy : A decision-focused approach | 658.8 WAL/Mar Marketing Strategy: A Decision-Focused Approach | 658.8 WAR/Pro Profitable Product Management | 658.8 WES/Spr Spreadsheet Marketing | 658.8 WIL/Bas The Basic Arts of Marketing |
Includes Subject Index
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