TY  - BOOK
AU  - Singh, Preetpal
ED  - International Business Institute, Inc.
TI  - Advertising and salesmanship
SN  - 9788189472320
PY  - 2009///
CY  - Jaipur
PB  - Mark Publishers
KW  - Advertising
N1  - Published in 1914, 1916 and 1919 under title: Advertising; selling the consumer
ER  -