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441.
Leading edge: marketing research 21st-century tools and practices by
Publication details: California: Sage Publication; 2012
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 KAD/Lea.
442.
Qualitative research methods in public relations and marketing communications - 2nd ed. by
Publication details: London: Routledge; 2011
Availability: Items available for loan: Goa University Library (1)Call number: 659.2072 DAY-HOL.
443.
The experience economy by
Publication details: Boston: Harvard Business Review Press; 2011
Availability: Items available for loan: Goa University Library (1)Call number: 658.56 PIN-GIL.
444.
Marketing research: text and cases- 3rd ed. by
Publication details: New Delhi: McGraw Hill Education (I) Pvt. Ltd; 2013
Availability: Items available for loan: Goa University Library (19)Call number: 658.83 NAR/Mar, ... Not available: Goa University Library: Checked out (1).
445.
Services marketing: integrating customer focus across the firm - 6th ed. by
Publication details: New Delhi: McGraw Hill Education (I) Pvt. Ltd.; 2013
Availability: Items available for loan: Goa University Library (41)Call number: 658.8 ZEI/Ser, ... Not available: Goa University Library: Checked out (11).
446.
Marketing in library and information services by
Publication details: New Delhi: Vital Publications; 2013
Availability: Items available for loan: Goa University Library (1)Call number: 021.7 NAW/Mar.
447.
International marketing - 15th ed. by
Publication details: New Delhi: McGraw Hill Education (I) Pvt. Ltd; 2014
Availability: Items available for loan: Goa University Library (24)Call number: 658.848 CAT/Int, ... Not available: Goa University Library: Checked out (1).
448.
Online marketing and sales management by
Publication details: Jaipur: ABD Publishers; 2011
Availability: Items available for loan: Goa University Library (1)Call number: 658.800285 SIN/Onl.
449.
Marketing research: measurement and method - 6th ed. by
Publication details: Delhi: PHI Learning Pvt. Ltd; 2014
Availability: Items available for loan: Goa University Library (10)Call number: 658.83 TUL-HAW, ...
450.
Services marketing: the Indian context - 4th ed. by
Edition: 4th ed.
Publication details: Delhi: PHI Learning Pvt. Ltd; 2014
Availability: Items available for loan: Goa University Library (2)Call number: 658.8 SRI/Ser, ...
451.
Case studies in marketing: the Indian context by
Publication details: Delhi: PHI Learning Pvt. Ltd; 2014
Availability: Items available for loan: Goa University Library (2)Call number: 658.8 SRI/Stu, ...
452.
Handbook of partial least squares :concepts, methods and applications by Series: Springer handbooks of computational statistics
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Berlin ; Springer, 2010
Other title:
  • Partial least squares
  • Handbook of PLS
Availability: Items available for loan: Goa University Library (2)Call number: 519 VIN/Han, ...
453.
Principles and practice of social marketing:an international perspective by
Publication details: Delhi: Cambridge University Press; 2011
Availability: Items available for loan: Goa University Library (3)Call number: 658.8 DON-HEN, ...
454.
Green marketing : issues and challenges by
Publication details: Jaipur: Yking Books ; 2012
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 VER/Gre.
455.
Internet marketing by
Publication details: Agra: Current publications; 2013
Availability: Items available for loan: Goa University Library (1)Call number: 658.8002854678 BAN/Int.
456.
The Routledge handbook of hospitality management / edited by Ioannis S. Pantelidis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Routledge Taylor & Francis Group; 2014
Other title:
  • Handbook of hospitality management
Availability: Items available for loan: Goa University Library (1)Call number: 647.94068 PAN/Rou.
457.
Tourism marketing by
Publication details: New Delhi: Oxford University Press; 2015
Availability: Items available for loan: Goa University Library (20)Call number: 338.4791 CHA/Tou, ...
458.
Indian Economy: Its Nature and Problems by
Edition: 9th Ed.
Publication details: Calcutta: The World Press Private Ltd. 1966
Availability: Items available for reference: Goa University Library: Not for loan (1)Call number: 332.2854/GHO/IND.
459.
Handbook of Agriculture
Edition: 1st.ed.
Publication details: New Delhi: Indian Council of agricultural Research; 1961
Availability: Items available for reference: Goa University Library: Not for loan (1)Call number: 630/IND-HAD.
460.
Mastering digital librarianship: strategy, networking and discovery in academic libraries by
Publication details: London: Facet Publishing; 2014
Availability: Items available for loan: Goa University Library (1)Call number: 020 MAC-MAR.
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