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81.
Meeting of the Minds : Creating market based enterprise by
Material type: Text Text
Publication details: Boston Harvard Business School Press 1995
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 BAR/Mee.
82.
Marketing Plans with a Winning Edge by
Material type: Text Text
Publication details: Delhi Macmillan India Ltd. 1995
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 HAT/Mar.
83.
Marketing Science Institute by
Material type: Text Text
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Goa University Library (1)Call number: 658.812 BOL-LEM.
84.
Marketing in the New Era by
Material type: Text Text
Publication details: New Delhi Response Books 1997
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 PAN/Mar.
85.
Contemporary Marketing and Consumer Behavior by
Material type: Text Text
Publication details: Thousand Oaks Sage Publications 1995
Availability: Items available for loan: Goa University Library (1)Call number: 658.8342 SHE/Con.
86.
Marketing Management:New paradigms by
Material type: Text Text
Publication details: New Delhi Deep & Deep Publications Pvt.Ltd. 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 BAT-DAN.
87.
Marketing Financial Services by
Material type: Text Text
Publication details: Delhi Macmillan India Ltd. 1998
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 PEZ/Mar.
88.
Services Marketing:Integrating customer focus across the firm by
Edition: 2nd.Ed.
Material type: Text Text
Publication details: Boston Irwin McGraw-Hill
Availability: Items available for loan: Goa University Library (25)Call number: 658.8 ZEI-BIT, ...
89.
The Marketing Research:Project mannual by
Material type: Text Text
Publication details: Cincinnati South-Western College Publishing 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 JAR/Mar.
90.
Marketing Financial Services by
Material type: Text Text
Publication details: New Delhi Macmillan India Ltd. 1998
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 PEZ/Mar.
91.
Marketing in Hospitality and Tourism:A consumer focus by
Material type: Text Text
Publication details: London Cassell 1996
Availability: Items available for loan: Goa University Library (2)Call number: 338.4791 TEA/Mar, ...
92.
International marketing : (Including export management) by
Material type: Text Text
Publication details: Mumbai Himalaya Publishing House 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 CHE/Int.
93.
Social marketing by
Material type: Text Text
Publication details: Mumbai Himalaya Pubishing House 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 JHA/Soc.
94.
Marketing Management : Theory, Process, and Practice by
Material type: Text Text
Publication details: New Delhi S.K.Publishers 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 KAP/Mar.
95.
Principles of service marketing and management by
Material type: Text Text
Publication details: London Prentice Hall International 1999
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 LOV-WRI.
96.
Marketing for hospitality and tourism by
Edition: 2nd Ed.
Material type: Text Text
Publication details: USA Prentice Hall International 1999
Availability: Items available for loan: Goa University Library (1)Call number: 338.4791 KOT/Mar.
97.
Marketing of financial services and markets by
Material type: Text Text
Publication details: Mumbai Himalaya Publishing House 1999
Availability: Items available for loan: Goa University Library (1)Call number: 332.10688 AVA/Mar.
98.
Hotel marketing by
Material type: Text Text
Publication details: Mumbai Himalaya Publishing House 1998
Availability: Items available for loan: Goa University Library (1)Call number: 647.940688 JHA/Hot.
99.
The essence of services marketing by
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 2000
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 PAY/Ess.
100.
Marketig plans : How to prepare them, how to use them by
Edition: 4th ed
Material type: Text Text
Publication details: New Delhi Viva Books Pvt. Ltd., 2000
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 MCD/Mar.
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