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	1.	Strategic Media Planning by Lancaster, Kent Katz, Helen Material type: Text Publication details: Illinois Ntc Business Books 1990 Availability: Items available for loan: Goa University Library (1)Call number: 659.112 LAN-KAT. Add to cart (remove)
	2.	Advertising Age : The Principles of Advertising at Work by Thorson, Esther Material type: Text Publication details: Illinios NTC Business Books 1989 Availability: Items available for loan: Goa University Library (1)Call number: 659.1 THO/Adv. Add to cart (remove)
	3.	Madison Avenue U.S.A. by Mayer, Martin Material type: Text Publication details: Illinois NTC Business Books 1992 Availability: Items available for loan: Goa University Library (1)Call number: 659.10973 MAY/Mad. Add to cart (remove)
	4.	Marketing Corporate Image : The Company as Your Number One Product by Gregory, James Material type: Text Publication details: Illinois NTC Business Books 1991 Availability: Items available for loan: Goa University Library (1)Call number: 659.1 GRE/Mar. Add to cart (remove)
	5.	Market Oriented Pricing : Strategies for Management by Morris, Michael Morris, Gene Material type: Text Publication details: U.S.A NTC Business Books 1992 Availability: Items available for loan: Goa University Library (1)Call number: 658.816 MOR-MOR. Add to cart (remove)
	6.	Classical Failures in Product Marketing by Hendon, Donald Material type: Text Publication details: USA NTC Business Books 1992 Availability: Items available for loan: Goa University Library (1)Call number: 658.8 HEN/Cla. Add to cart (remove)
	7.	Case in Advertising Management. by Nevett, Terence Material type: Text Publication details: Illinois NTC Business Books. 1992 Availability: Items available for loan: Goa University Library (1)Call number: 659.1 NEV/Cas. Add to cart (remove)
	8.	Communicating flobally : An integrated marketing approach by Schultz, Don Kitchen, Philip Material type: Text Publication details: U.S.A. NTC Business Books 2001 Availability: Items available for loan: Goa University Library (1)Call number: 658.848 SCH-KIT. Add to cart (remove)

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