Goa University

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1.
Consumer Behavior by Series: Foundations of Marketing Series
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India Private Limited 1988
Availability: Items available for loan: Goa University Library (1)Call number: 658.834 BEN-KAS.
2.
Marketing Planning and Competitive Strategy by Series: Foundations of Marketing Series
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 1976
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 KEL/Mar.
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