| 000 | 00385nam#a2200145ua#4500 | ||
|---|---|---|---|
| 001 | GOACATREC104666 | ||
| 008 | |||
| 245 | 0 | 0 | _aAdvertising Management : Concepts and Cases |
| 100 | 0 | 0 |
_aMohan, Mahendra _eAuthor |
| 260 | 0 | 0 |
_bTata McGraw Hill Publishers _aNew Delhi _c1993 |
| 020 | 0 | 0 | _a0074517805 |
| 300 | 0 | 0 |
_axi, 418p _c24 cm |
| 650 | 0 | 0 | _aadvertising |
| 504 | 0 | 0 | _aincludes subject index |
| 999 |
_c104060 _d104060 |
||