| 000 | 00330 a2200121 4500 | ||
|---|---|---|---|
| 999 |
_c129604 _d129604 |
||
| 020 | _a9780199464852(pb) | ||
| 082 | _a659.1 DUT/Int | ||
| 100 | _aDutta, Kirti | ||
| 245 | _aIntegrated Marketing Communications | ||
| 260 |
_aNew Delhi: _bOxford University Press, _c2016. |
||
| 300 |
_axix, 489 p. _c24 cm. |
||
| 500 | _aIncludes index. | ||