| 000 | 00590nam#a2200169ua#4500 | ||
|---|---|---|---|
| 001 | GOACATREC88261 | ||
| 008 | 980806s1999 njua b 001 0 eng | ||
| 245 | 0 | 0 |
_aMarketing research : _cNaresh K. Malhotra. _ban applied orientation / |
| 100 | 0 | 0 |
_aMalhotra, Naresh K. _eAuthor |
| 250 | 0 | 0 | _a3rd ed. |
| 260 | 0 | 0 |
_bPrentice Hall, _aUpper Saddle River, NJ : _c1999 |
| 020 | 0 | 0 | _a0130131628 |
| 300 | 0 | 0 |
_axxxv, 763, [61] p. : _bill. ; _c26 cm. |
| 650 | 0 | 0 | _aMarketing research. |
| 650 | 0 | 0 |
_aMarketing research _xMethodology. |
| 504 | 0 | 0 | _aIncludes bibliographical references (p. N1-N34) and index. |
| 999 |
_c87907 _d87907 |
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