Qualitative marketing research (Record no. 100582)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00709nam#a2200205ua#4500 |
| 001 - CONTROL NUMBER | |
| control field | GOACATREC101129 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050913s2006 enk b 001 0 eng |
| 245 00 - TITLE STATEMENT | |
| Title | Qualitative marketing research |
| Statement of responsibility, etc | Johanna Moisander |
| Remainder of title | a cultural approach / |
| 856 00 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0702/2005933780-d.html">http://www.loc.gov/catdir/enhancements/fy0702/2005933780-d.html</a> |
| 100 00 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moisander, Johanna. |
| Relator term | Author |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Sage Publications |
| Place of publication, distribution, etc | New Delhi |
| Date of publication, distribution, etc | 2006 |
| 020 00 - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781412903813 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | xi, 227p |
| Dimensions | 25cm |
| 700 00 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Valtonen, Anu. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Qualitative research. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 504 00 - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 440 00 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Introducing qualitative methods |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Koha normalized classification for sorting | 658_830000000000000_MOIVAL |
| Koha itemnumber | 115632 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Goa University Library | Goa University Library | General Stacks 2 | 02/18/2010 | 658.83 MOI-VAL | 124888 | 02/20/2012 | 02/20/2012 | Books |