Goa University

Social marketing : Influencing behaviors for good (Record no. 137045)

MARC details
000 -LEADER
fixed length control field 00516 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412956475 (pb)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658 .8 KOT-LEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Social marketing : Influencing behaviors for good
250 ## - EDITION STATEMENT
Linkage 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New delhi:
Name of publisher, distributor, etc Sage publications,
Date of publication, distribution, etc 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 444p.;
Dimensions 23 x 19 cm.
500 ## - GENERAL NOTE
General note Include note index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element promotion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Budget establishment
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lee, Nancy R
Relator term Author
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Koha normalized classification for sorting 658_000000000000000__8_KOTLEE
Koha itemnumber 183520
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Goa University Library Goa University Library General Stacks 06/01/2022   658 .8 KOT-LEE 182270 06/01/2022 06/01/2022 Books

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Contact: System Analyst :ans @unigoa.ac.in


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