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361.
Marketing Resarch Alan T. Shao A Decision Maker's Tool by
Material type: Text Text
Publication details: Australia Course Technology 2007
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 SHA-ZHO. Not available: Goa University Library: Checked out (1).
362.
Services Marketing by
Material type: Text Text
Publication details: Bombay Himalaya Publishing House 1994
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 JHA/Ser.
363.
Services marketing Edited by Ravi shanker The Indian experience by
Material type: Text Text
Publication details: Delhi Manas Publications 1993
Availability: Items available for loan: Goa University Library (2)Call number: 658.8 SHA/Ser, ...
364.
Predictive Modelling in Strategic marketing Purba Halady Rao by
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 2008
Availability: Items available for loan: Goa University Library (2)Call number: 658.8 RAO/Pre, ...
365.
Industrial Marketing Milind T. Phadtare by
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 2008
Availability: Items available for loan: Goa University Library (2)Call number: 658.86 PHA/Ind, ...
366.
Multichannel Marketing : Akin Arikan Metrics and Methods for On and Offline Success by
Material type: Text Text
Publication details: Indiana Wiley Publishing, Inc. 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.872 ARI/Mul.
367.
Branded Male Mark Tungate Marketing to Men by
Material type: Text Text
Publication details: New Delhi Kogan Page India 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.80081 TUN/Bra.
368.
Sales Promotion Roddy Mullin How to Create, Implement & integrate Campaigns that Really Work by
Edition: 4th Ed.
Material type: Text Text
Publication details: New Delhi Korgan Page India 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.82 MUL-CUM.
369.
International Marketing R. Srinivasan by
Edition: 3rd ed.
Material type: Text Text
Publication details: New Delhi Prentice-Hall of (India) Private Limited 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.848 SRI/Int.
370.
Branding your business James Hammond promoting your business, attracting customers and standing out in the market place by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.827 HAM/Bra.
371.
Qualitative marketing research Johanna Moisander a cultural approach / by Series: Introducing qualitative methods
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications 2006
Online resources:
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 MOI-VAL.
372.
Services marketing and management Audrey Gilmore by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Response Books 2008
Online resources:
Availability: Items available for loan: Goa University Library (2)Call number: 658.8 GIL/Ser, ...
373.
Inspired marketing : Joe Vitale the astonishing fun new way to create more profits for your business by following your heart by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. John Wiley & Sons, Inc., 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 VIT-PER.
374.
Marketing research Nigel Bradley. tools & techniques by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press, 2008
Availability: Items available for loan: Goa University Library (1)Call number: 658.83 BRA/Mar.
375.
Marketing Channels Bert Rosenbloom A Management View by
Edition: 7th ed
Material type: Text Text
Publication details: New Delhi Thomson Learning 2007
Availability: Items available for loan: Goa University Library (1)Call number: 658.84 ROS/Mar.
376.
Consumer Behavior and Marketing Action Henry Assael by
Edition: 6th Ed.
Material type: Text Text
Publication details: New Delhi Thomson Learning 2006
Availability: Items available for loan: Goa University Library (1)Call number: 658.8342 ASS/Con.
377.
Marketing Management by
Material type: Text Text
Publication details: New Delhi Prentice-Hall of India Pvt.Ltd. 2000
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 KOT/Mar.
378.
Principles of Marketing David L. Kurtz by
Material type: Text Text
Publication details: Australia Thomson South- Western 2007
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 KUT-BOO.
379.
Software that sells Edward Hasted a practical guide to developing and marketing your software project / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Indianapolis Wiley Publishing 2005
Availability: Items available for loan: Goa University Library (1)Call number: 005.1 HAS/Sof.
380.
What they don't teach you about marketing Ketan Joshi filling the gap between curriculum and real life by
Material type: Text Text
Publication details: Delhi Macmillan Publishers 2009
Availability: Items available for loan: Goa University Library (1)Call number: 658.8 JOS/Wha.
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