Normal view MARC view ISBD view

Advertising Management : Concepts and Cases

Mohan, Mahendra

Advertising Management : Concepts and Cases - New Delhi Tata McGraw Hill Publishers 1993 - xi, 418p 24 cm

includes subject index

ISBN: 0074517805

Subjects--Topical Terms:
advertising

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)