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Consumer Behavior Del I. Hawkins Building Marketing Strategy
Material type:
TextPublication details: Tata McGraw Hill Education New Delhi 2010Edition: 11th edDescription: xi; 866p. 24cmISBN: - 9780070682160
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Goa University Library General Stacks 2 | 658.8348 HAW/Con (Browse shelf(Opens below)) | Lost | 133440 | ||
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Books
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Goa University Library General Stacks 2 | 658.8348 HAW/Con (Browse shelf(Opens below)) | Available | 133441 |
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| 658.8343 RIC/Con Consumer Complaint Behaviour : Model Development and Empirical Validation | 658.8348 COS-BAM Marketing in a Multinational World : Ethnicity, Nationalism, and Cultural Identity | 658.8348 HAW/Con Consumer Behavior | 658.8348 HAW/Con Consumer Behavior | 658.8348 MCN/Kid Kids as Customers | 658.835 SHE-SHE Case Studies in Marketing Management. | 658.835 SHU/Cas Case Studies in Marketing Management. |
Includes,Illustrations,Tables,references, photo- Credit, Appendix, Name-Index, Subject-Index.
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